FOR IMMEDIATE RELEASE - October 26, 2020
For More Information, please contact:
Amanda Iera, Account Executive,
Douglas Marketing Group
519-258-1858 ext. 126
Local Agency Adds 6 International Awards for their Windsor-Detroit Client Roster, including Covid-19 Response Communications
Summit Creative Awards
To view the award-winning creative click on the links above or visit DMG’s newly design website https://experiencedmg.com/portfolio/
“We are honoured to be recognized by our industry leaders for our work. More notably, we are very proud of the success and the results we are able to deliver for our clients with innovative campaigns and messaging that reflect the current environment we are in,” said Kay Douglas, President of DMG of the award wins. “Our international region is rich with talent that shines.”
The agency took home a total of 3 Summit Creative Awards, including 2 for Coronavirus Response, the first for the Coronavirus Response Playbook for Wayne County Airport Authority, and the second for their Stay at Home Website to provide families with activities, mental health and financial resources during the pandemic https://create.yoursforthedreaming.com. The site leads with the message “Creativity can’t be contained” and is an extension of the program, Yours for the Dreaming a concept that was developed by DMG founder Kay Douglas to outline a 6-step creative process The site brings together community partners in both Windsor and Detroit including Families First, Canadian Mental Health Association Windsor-Essex County as well as Michigan-based partners wealth advisor, Jim Smallegan and the Children’s Foundation. DMG developed the concept, aligned the partners and built the website.
“Winning a Summit Creative Award is a significant accomplishment in ones career. With vetted judges, tough judging criteria, two-phase blind judging processes, and strict bylaws limiting winners, only deserving entries receive recognition.” Said Jocelyn Luciano, Managing Director for the Summit International Awards. “The creative work this year was outstanding. Watching the judges debate the details of individual entries in the run-off for the tops spots was inspiring.”
In addition to the Summit Award wins, the agency also took home Hermes Awards, for last year’s St. Clair College Admissions Handbook and digital recruitment campaign for the Zekelman School of Business. The award announcement comes on the heels of the College’s recent announcement the enrolment numbers have been sustained despite the global pandemic.
“I would like to congratulate the Douglas Marketing Group for this well-deserved recognition,” said St. Clair College President, Patti France. “In the two years DMG has been our agency of record, St. Clair College’s brand recognition has risen to new heights.”
“Our 2020-2021 Admissions Handbook and its unique cover design stood out among the sea of other books in the college system and the Zekelman School of Business and Information Technology has received the recognition it deserves as one of our leading programs.”
DMG was also awarded a Hermes for the Children’s Foundation Annual Report. Children’s Foundation, based in Michigan, advocates, grants funds as well as raises funds to support children’s health and wellness. The annual report was developed to communicate with a number of the organization’s stakeholders as well as showcases the community advocacy of the Children’s Foundation.
There were over 6,500 entries from throughout the United States, Canada, and dozens of other countries in the Hermes Creative Awards 2020 competition. Entries were submitted by corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies, and freelancers.
About Summit Awards
The Summit Creative Award recognizes and celebrates the creative achievements of small and medium sized advertising agencies worldwide with annual billings under $30 million. Celebrating its 26th year, the Summit Creative Award has firmly established itself as the premier arbiter of creative excellence for firms of this size and has become a coveted honor.
This year’s panel of esteemed international judges included professionals representing the following countries: Australia, Brazil, Canada, Germany, Iran, Italy, Kazakhstan, Sweden, Taiwan, United Kingdom, and the United States.
About Hermes Awards
Hermes Creative Awards is administered and judged by the Association of Marketing and Communication Professionals (AMCP). The international organization consists of several thousand marketing, communication, advertising, public relations, media production, and freelance professionals. AMCP oversees awards and recognition programs, provides judges, and rewards outstanding achievement and service to the profession.
About Douglas Marketing Group (DMG)
Douglas Marketing Group is a full-service advertising agency that serves Canada, Michigan and the international marketplace. With offices in both Windsor, Ontario and Detroit and Troy Michigan, the firm has the talent and expertise to ensure exceptional results-driven performance with a client-centered focus. Douglas Marketing Group has been a community partner in both Southwestern Ontario, and Southeast Michigan for 30 years. A regional model with global outreach, the company has grown a technology-driven model that is relationship based and is the visionary behind the marketing brand management software and visual roadmap, the DMG Big Picture Landscape® www.experiencedmg.com.