INDUSTRIAL

Superior Electric

Superior Electric

DMG showcases Superior Electric’s journey to 100% employee ownership

Superior Electric is a full-service electrical contractor that was historically focused on automotive clients (GM, Ford) and now focusing on diversification in markets such as Retail, Petro/Chemical, Healthcare, etc. There was a disconnect in consistent look and feel with their material which needed to be standardized. DMG presented a creative focus that is intended to bring the lifestyle and people element back into the overall creative elements with a key message that they are 100% Employee Owned and Safety is their #1 priority.

Services

Brand Refresh
Key Message Development
DMG Big Picture Landscape
Brand Guidelines
Creative and Production Services
Digital material: PowerPoint,
customer facing TV monitor
slides, Newsletter
Career Landing Page
Stationery: Letterhead 1st and 2nd page,
Email E-Signatures, Business Cards,
Envelopes, corporate binder
Key Message Cards
Brochures/Inserts
Truck wraps
Employee apparel including clothing,
hard hats, etc
Tradeshow material